Vicky Lewko

Vicky has over 15 years of experience providing strategic counsel, directing campaigns, and providing client service to brands focusing in digital healthcare.  She has broad community management and engagement strategy experience, working to build influencer relationships and drive messaging grounded in analytics for global brands. Vicky also has expertise working with brand teams to develop approaches for content creation and syndication to drive search strategy and optimization.

In her role at Cohn & Wolfe, Vicky is a senior vice president, serving as digital lead for the healthcare team, providing both strategic and tactical support to clients across the practice, as well as serving on the digital and healthcare leadership teams.  Vicky has led programs for companies such as Novartis, Sanofi, GSK, AbbVie, PhRMA , EMD Serono, Bristol-Myers Squibb, Pharmavite, Purdue and Vertex.

Prior to joining Cohn & Wolfe, Vicky was at WCG, where she served as client partner, day-to-day contact and engagement lead, developing strategic programs and analytics, working with her teams to oversee tactical activities. Her core areas of expertise were social media strategy, content creation/syndication and channel management/development.

Previously, Vicky held positions at CarryOnPublic Relations where she managed international accounts in both the consumer and healthcare practices and HLW, directing social media and public relations and globally, where she was responsible for strategy development, issues management, influencer relations, agency management and budget allocation.  She graduated with a Bachelor’s degree in Political Science from Stony Brook University.