As social media expands, don't forget where the audience is
26th Feb 2010 | Posted by Mike Manning Mike Manning's picture

It’s getting difficult to stay on top of all the new social networking and digital communications platforms available today: Google Buzz, Foursquare, Posterous and Google Wave are seeking to match the more established communities like Facebook, Twitter and LinkedIn. It wasn’t always like this; new media channels didn’t just sprout up every week. To say it’s changed the daily activities of PR professionals over the past ten years is a drastic understatement.

ProfNet vs. HARO….vs. Twitter?
25th Jan 2009 | Posted by Mike Manning Mike Manning's picture

For as long as many PR professionals can remember, ProfNet was their sole source of journalist requests for interviews and other information for their stories.  No PR workday was complete without scanning several ProfNet emails each day, searching for requests relevant to their client. Things have changed.

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