Job summary:
Supervise day-to day and longer-term activities of the account team and Client projects. Participate in and initiate new business development. Supports organizational initiatives and help develop new business proposals.
Maintains and grows business by managing team to ensure Client satisfaction.
Primary responsibilities:
- Develops and cultivates relationship with the Client(s) and external audiences.
- Oversees day-to-day Client(s) projects and/or events to ensure the quality of work meets Client’s objectives.
- Manages account budget development and administration duties such as billing, financial reporting and collection.
- Recommends and implements initiatives that influence audience perception of the Client(s).
- Oversees all aspects of major events for Client(s).
- Handles special, difficult or sensitive media inquiries.
- Reviews materials (e.g. pitch letters, news releases, backgrounders, fact sheets, bios, newsletters) prepared by junior staff.
- Develops materials on complex issues (e.g. Q&A, speeches, collateral materials).
- Develops, pitches and places positive stories by and about the Client(s) in business, trade and consumer media, when appropriate.
- Cultivates positive Client presence in trade media through releases, contact and responsiveness to inquiries/requests.
- Maintains clear and consistent communication between the Client(s) and account team.
- Develops complete communications plan for Client(s).
- Partners with Client(s) and other communications firms (e. g. ad agencies) to develop a complete and multi-faceted communications plan.
- Researches, develops, and presents new business proposals.
Decision-making authority:
Works under broad direction, and exercises independent discretion and judgment regarding both routine and unfamiliar assignments and issues.
Generally responsible for supervising work of more junior staff, and contributing to the professional development of their staff.
Internal and external communications:
Typically works with and/or oversees the work of junior staff members, internal service departments, external vendors and other Ad/PR agencies on behalf of the Client(s). A Senior Account Supervisor also works with senior account staff members and Client representatives, and has contact with news media and government agencies.
Skills Required:
- Excellent verbal, writing, and editing skills.
- Excellent interpersonal and influencing skills.
- Ability to supervise and motivate the work of account staff effectively.
- Ability to handle and manage stressful situations professionally and diplomatically.
- Skilled in developing and presenting new business pitches.
- Ability to manage numerous projects simultaneously.
- Skilled in developing and delivering presentations to Clients.
- Strong and demonstrated ability to think creatively.
- Demonstrated skill in planning strategically and globally.
- Polished skills in writing strategic materials for Client(s).
- Understanding of the financial aspects of the business.
Professional background and experience:
- 5-7 years work experience in consumer tech, B2B, wireless experience is a plus.
- Extensive professional experience.
- Broad understanding of public relations field.
- Broad understanding of industry, practice, and Client(s).
- In-depth knowledge of media relations from key trade publications to national outlets.
- Extensive knowledge of our company resources, culture, and system, and Y&R/WPP network.
- College degree or equivalent work experience.
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