PRSA

Can new FTC regs protect PR’s stake in digital media?

Friday, February 5, 2010 - 16:54

Blog entry

My colleague Katherine Axt and I attended last week’s PRSA New York seminar, "Regulatory Scrutiny of Social Media: The Impact on PR Communicators in 2010 and Beyond" where New York Attorney Michael Lasky walked us through the FTC’s updated guidelines concerning online Endorsements and Testimonials.