I sat at my desk this past Friday and marveled as Stephon “Starbury” Marbury approached the double-digit mark. I’m not talking about points, rebounds or assists. I’m talking about hours. As in hours of all-access, unedited, filter-free Starbury coming to hundreds of thousands via live streaming video. Welcome to the “new world,” non-digital believers exit stage right. A soon-to-be-retired NBA point guard was giving a lesson in modern-day publicity, and everyone I know was tuning in to bear witness.