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Cohn & Wolfe makes impressive debut in India
Four new clients across sectors in first quarter of operations
Mumbai – September 19, 2012 – Cohn & Wolfe, a leading global communications agency, has been appointed to represent four clients in India since launching in the region just three months ago. Cohn & Wolfe’s India operations, with offices in Mumbai and Delhi, is led by CEO Charlotte Chunawala, a PR veteran of the Indian market who reports directly to Global CEO, Donna Imperato.
Cohn & Wolfe has begun work with the following clients in the consumer, energy, financial services and healthcare sectors:
- AEG PS, producer of solar inverters and global premium power solutions manufacturer;
- Brazilian-born Havaiana flip-flops for client AP Group;
- The Hatch, a company that provides mentoring, funding and full support for high potential start-ups;
- MYA Health Credit, facilitating affordable loans for planned medical procedures at the point of need;
For these clients, Cohn & Wolfe will be working across a range of services including brand development, category building, celebrity outreach, business-to-business communication and awareness-raising.
“India is the fastest growing global economy after China and clients are recognizing the crucial need for integrated communications that will differentiate them in this specific market,” said Chunawala. “Cohn & Wolfe’s impressive track record and multinational teams have clearly been a factor in this rampant growth – in just three months!”
Imperato said “We are delighted that our foray into the Indian market has started off with such fantastic new clients. We knew that opening in India would quickly broaden our offering and client base in Asia and it’s clear that our strong brand building heritage is resonating with companies in India.”
About Cohn & Wolfe
Cohn & Wolfe, a global communications agency, builds brands and corporate reputations through an uncompromising commitment to creativity. The agency’s strategic approach unearths fresh, relevant insights leading to communications solutions that deliver measurable business success. Over its 40-year history, Cohn & Wolfe’s award-winning brand marketing work and world-class digital media campaigns have attracted top brands around the world. In 2012, Advertising Age recognized Cohn & Wolfe’s independent-minded, entrepreneurial culture by naming it one of the “Best Places to Work in Marketing & Media” for the second consecutive year. The agency has more than 1,100 employees in over 50 offices across North America, EMEA, and Asia. Cohn & Wolfe is part of WPP (Nasdaq: WPPGY), the world's largest communications services group.
India – Dolly Tayal 00 91 9167198087