Cohn & Wolfe Named Large Agency of the Year by The Holmes Report

New York – May 2, 2018 – Cohn & Wolfe was named Large Agency of the Year at The Holmes Report’s 2018 North America SABRE Awards held last night in New York City. The global communications agency – which recently merged with Burson-Marsteller to create top-three agency Burson Cohn & Wolfe (BCW) – was celebrated for its fourth consecutive year of double-digit growth and transformation to become a fully integrated firm. Cohn & Wolfe was previously named Large Agency of the Year by The Holmes Report in 2016.

The Holmes Report shared:
While most of the top tier agencies were happy if they could brag about any kind of growth in 2017, Cohn & Wolfe was recording its fourth consecutive year of double-digit growth.
A decade ago, the firm was a strong player in consumer and healthcare, offering a blend of traditional media expertise and growing digital capabilities. In recent years, it has added an array of in-depth social know-how and the ability to integrate paid, earned, shared and owned channels. Last year saw a strengthening of the influencer marketing approach and expanded AI and VR capabilities. As a result, Cohn & Wolfe [offers] clients the ability to deliver the complete brand experience, using social and experiential and more—supported by robust data—to deliver channel-neutral ideas and immersive content.
“This award is an incredible honor for Cohn & Wolfe in its final year of existence. We’ve come a long way from creative boutique more than 40 years ago to an innovative global communications agency, and I feel really proud of our accomplishments. The recognition is a true testament to our leadership and talent that helped us become a mighty force in the world of communications,” said Donna Imperato, Cohn & Wolfe’s former CEO who was also appointed CEO of BCW. “Starting this final year with continuing momentum and a fifth year of double-digit growth confirms that our strategic direction of servicing clients with integrated and creative solutions is exactly what is needed in our industry. And we will be applying that same strategic direction to BCW.”
The Holmes Report North America Agencies of the Year are selected following an exhaustive research process involving more than 150 submissions and 50 face-to-face meeting with the best PR firms across the United States and Canada.