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Cohn & Wolfe appoints Fernando Rizo as new Head of Digital and Social Media
Cohn & Wolfe today announces the appointment of Fernando Rizo as Senior Vice President, Digital Practice and the new Head of Digital and Social Media for the UK.
Fernando joins Cohn & Wolfe from Ketchum Pleon, where as Head of Digital UK, he founded and led the digital and social media team for the last two years. Prior to arriving in London, Rizo worked as a senior interactive strategist in Ketchum's New York office and previously served as an online interactive media planner for Fly, boutique interactive ad agency in New York.
Fernando brings to Cohn & Wolfe’s London office a vast range of experience in planning and implementing strategic social media campaigns for leading international and UK clients including Nokia, Proctor & Gamble, Dell, and IBM, as well as devising online buzz campaigns for brands including Hyundai, Best Buy and Cadbury.
"The digital space represents a massive opportunity for Cohn & Wolfe in the UK and across Europe right now and having interviewed some fantastic talent, I am delighted to be welcoming Fernando to the agency,” said Scott Wilson, UK CEO and MD of EMEA.
"These are exciting times for the agency as we build a team of leading young talent and it was vital for me that I was able to identify a digital lead with the capability to excite clients, potential clients and colleagues alike. What was particularly pleasing was the fact Fernando’s name kept being recommended to me by colleagues and former clients. I have no doubt that he is going to be another exciting addition to the Cohn & Wolfe senior team in London and a major influence in our burgeoning Global Digital Practice.
Fernando will report into Wilson in the UK and to Chad Latz, President of Cohn & Wolfe’s Global Digital Practice.
Commenting on his new role, Fernando said: "I'm so excited to be joining Cohn & Wolfe. I'm really looking forward to working with Scott Wilson and Chad Latz. Chad and I worked together at Ketchum and it's always flattering when old colleagues want to work alongside you again."
About Fernando’s appointment and the Global Digital Practice, Chad Latz adds “Fernando’s role is a critical part of our continued growth in the UK and mainland Europe, especially among brands that seek a broader integrated digital strategy across markets. Fernando joins an incredible digital leadership team and will act as a catalyst for further enhancing the agency’s overall digital capabilities in the UK the region. Having had the pleasure of working with Fernando in the past, I am delighted to welcome his talents to Cohn & Wolfe and to our clients.”
About Cohn & Wolfe
Founded in 1970, Cohn & Wolfe (www.cohnwolfe.com) is a global communications agency driven by a culture of innovation. We build brands and corporate reputations through an uncompromising commitment to creativity. And our strategic approach unearths fresh, relevant insights leading to communications solutions that deliver measurable business success. Cohn & Wolfe’s award-winning brand marketing work and world-class digital media campaigns have attracted top brands around the world—clients who crave a deeper, more dynamic connection with their customers and stakeholders. The agency has more than 1,000 employees in 43-branded offices across North America, EMEA, and Asia. Cohn & Wolfe is part of WPP (Nasdaq: WPPGY), one of the world's largest communications services group.
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