"PR firms still seek creative edge in social media efforts" - PRWeek

The rise of social media has opened doors for PR agencies. But to maximize the opportunity, better or new capabilities are in order. In the September issue of PRWeek, Chad Latz, Cohn & Wolfe’s Global Digital Practice Leader, discusses the trend and how Cohn & Wolfe is positioning itself in the new communications landscape.

Read the article in full here.