Brain Blink: What do your shoes think?

7th Jan 2013 | Posted by Jeremy Baka Jeremy Baka's picture

In Keri Smith's book “How to Be an Explorer of the World: Portable Life Museum” she lists 59 ways to unblock your creativity when struggling for an idea, including engaging with everyday objects in novel ways. It all began with this simple list Smith scribbled on a piece of paper in the middle of a sleepless night in 2007:


During your next brainstorm, imagine the object you are promoting is alive. What would it say? What would it do? What would be its favorite time of the year?  Who would be its best friend? What is its favorite kind of food? Who knows, it also might just share a great idea.


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