Digital Exploratorium in Geneva
On Wednesday, June 24th, my colleague Rachelle Spero will be presenting a “Digital Exploratorium” in Geneva. The focus is on conversational marketing and how brands can effectively:
• Build a listening infrastructure
• Identify market influencers and join the conversation
• Create engaging content and experiences
• Aggregate people and content to build branded communities
• Use technology and analytics to generate competitive advantage
Expect a highly interactive discussion with an emphasis on real world global case studies.
If you are interested in attending, please RSVP here.

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