Cohn & Wolfe Chosen By Tripadvisor to Launch the Brand in Spain and Expand Its Network Community of Travelers in the Country

March 3, 2008

Madrid office will carry out the communication plan in Spain and will promote knowledge among the Spanish  internet users

Cohn & Wolfe has been selected by TripAdvisor, the largest travel community in the world, to launch the brand in the Spanish market and to consolidate its leadership as the best place globally for information and advice about all aspects of travel.
TripAdvisor has the largest online community at the international level with more than 25 million unique monthly visitors and over 10 million reviews and opinions. TripAdvisor is one of the most visited travel domains and a pioneer in web 2.0 functionality.

Cohn & Wolfe Madrid was established in 2000 and covers the whole of the Spanish market. The office works with both local and international businesses operating in Spain and with Spanish multinationals expanding into foreign markets. Cohn & Wolfe Madrid has wide ranging experience in corporate, brand marketing, technology and healthcare, including with some of the leading Spanish and international brands.

About Cohn & Wolfe
Cohn & Wolfe is a strategic marketing public relations agency dedicated to creating, building and protecting the world’s most prolific brands. With offices in North America, Europe and Asia, the agency creates and implements powerful communications programs that help clients build their brands and their bottom lines.
The core areas of expertise include consumer, healthcare, technology and corporate communications. Cohn & Wolfe ranks number one by clients for creativity, media placement, client service, senior management and strategic counsel. Cohn & Wolfe also consistently ranks among the top “Best Agencies to Work For” in an annual, industry-wide employee survey. For more information, visit: www.cohnwolfe.com.